Home staging is a business that grew rapidly during the fast-paced real estate markets of the 1990s into 2006. The slowing of existing home sales, which began in 2006, did not damage the business of staging homes for sale. If anything, there is now a greater need to improve the presentation of a listed home as sales slow.
Home staging is the act of preparing a private residence for sale in the real estate marketplace. The goal of staging is to sell a home quickly, and for the most money by attracting the highest amount of potential buyers. Staging focuses on improving a property to make it appeal to the largest number of buyers by transforming it into a welcoming, appealing, and attractive product for sale. Staging often raises the value of a property by way of reducing the home's flaws by depersonalizing, de-cluttering, cleaning, improving the condition of the home's items and by landscaping. For vacant homes, rental furniture is used to create a living space buyers can see themselves in.
When there are fewer buyers and more listings in competition, every strategy should be employed to make a home stand out among the competitive listings in the area. Staging a home can make a huge difference in how it is perceived by prospective buyers. An empty home looks cold and unappealing while a cluttered home makes it difficult for potential buyers to envision themselves living in your home. If the home is vacant, the home stager will bring in rented furnishings and decorative items to make it look occupied and pleasing to buyers. Even if you are still living in your home, the home stager will clean, de-clutter and decorate your home to help buyers see the house’s full potential.
Some of the techniques used by stagers include:
Properly executed staging leads the eye to attractive features while minimizing flaws. Staging is increasingly viewed by some as a necessary step taken prior to selling a home, and many home sellers use the services of a professional home stager or a real estate agent with staging expertise to assist them to stage their homes prior to sale.
Industry research has shown that home staging can reduce a listings time on the market by half and could fetch as much as 10-15% more versus an empty home or a home not properly staged.
Buyers have many choices right now. The downside to seeing house after house is that they all start to look alike. If your house really stands out from the crowd, from the first time a potential buyer sees it, it is more likely to sell, and sell fast. Hiring a professional home stager is one option. Or you can learn how to do it yourself. Talk to Dave Burch about staging your home and for recommendations for local Whistler staging professionals.
Take advantage of the great home staging and home decorating articles and videos at www.homestagingchannel.com